Certificate in Public Relations - Short Course, London

This 5-day Certificate in Public Relations course in London is ideal for those who:

 

• Require the foundation skills and knowledge expected to undertake public relations activities
   
• Would like to gain a position that requires public relations skills 
   
• Those holding entry level communication or marketing positions and wishing to enhance their knowledge and skills in order to progress
   
• Have overseas experience or qualifications and wish to add a British qualification to their resume or portfolio

Students studying our Certificate in Public Relations Course in London will benefit from the following:

 

• Face-to-face training in London provides the ideal opportunity for interaction with your Facilitator
   
• Expert tuition from industry professionals
   
• Small groups with strictly limited numbers provide an exclusive experience
   
• Internationally and industry recognised qualification 
   
• Enjoy learning from interactions with your fellow students who bring different perspectives and experiences to the classroom sessions.
   
• You'll be gaining experience in one of the world's most famous cities with London renowned for innovation and diplomacy

During your 5-day London short course in Public Relations you will study the following:

 

Public Relations, Brand and Reputation

Explore how public relations shapes organisational identity, builds trust and protects reputation through clear messaging, ethical practice and strategic communication.

 

Media Relations and PR Opportunities

Learn how to identify newsworthy stories, understand the media landscape, build journalist relationships and create opportunities for earned media coverage.

 

Internal, External and Stakeholder Communications

Examine how organisations communicate with employees, customers, sponsors, shareholders, partners and wider stakeholder groups.

 

PR Writing and Media Communications

Develop practical writing skills for media releases, statements, briefing notes and other professional communications used by PR teams.

 

Media Interviews and Spokesperson Preparation

Understand how to prepare organisational representatives for media interviews, difficult questions and public statements with clarity and confidence.

 

Issues and Crisis Communication

Learn how PR teams identify emerging risks, manage pressure during challenging situations and support reputation recovery after a crisis.

 

Public Relations Campaign Planning

Explore how to develop a focused PR campaign with clear objectives, target audiences, key messages, communication activities and timelines.

 

PR Measurement and Evaluation

Understand how to review media coverage, stakeholder response and communication outcomes to assess the effectiveness of PR activity.

Your Certificate in Public Relations Course fees include:

 

• Registration, tuition, assessment and certification
   
• Access to digital course materials, guides and templates
   
• Alumni community membership - with volunteering and employment updates and opportunities
   
• Post-course invitations to guest speaker sessions (live online and in London)
   
• Certificate in Public Relations awarded by The Event School London on successful completion of your research project and a minimum 80% attendance

The following entry requirements apply:

 

• Minimum age: 18
   
• Competent English language skills (comprehension, written and spoken)

The assessment for your Certificate in Public Relations is an individual communications research project. 

Your course trainer will allocated class time during the course to ensure all students understand the requirements of the project. 

The project is due one month after your course completion.