Advanced MasterClass in Destination Wedding Planning - Live Online Classes

Students studying the Destination Wedding Planning AdvancedMasterClass will benefit from the following:

 

• Expert tuition from renowned UK Wedding Planner, Siobhan Craven-Robins
   
• Face-to-face training in our virtual classrooms provides the ideal opportunity to learn through interaction with your Facilitator.
   
• Guest speakers
   
• Small classes mean that the expert knowledge and skills you gain from a wedding planning expert of Siobhan's calibre, is an exclusive, premium learning experience and unique within the industry.
   
• Specialist topics will offer you the opportunity to increase the services and standards you offer your clients.
   
• Offers an exclusive and unique experience to train with one of the UK's leading Wedding Coordinators & Wedding Industry Influencers.

During your 2-day Advanced MasterClass course Destination Wedding Planning in London you will study the following topics:

 

Positioning Yourself in the Destination Wedding Market

Defining Your Specialism and Signature Offering

• Are you a local expert or a travelling planner?

• Destination niches: regional, seasonal, and thematic specialisms (e.g., alpine, coastal, cultural, or luxury island weddings)

• Identifying under-served locations and opportunities for expertise

• Luxury, bespoke or hybrid service models

• Pricing strategies: packages, bespoke quoting, and working with international currencies and commissions

• Understanding destination wedding budgets: what’s included and who pays for what

• Venue selection strategies: pre-approved recommendations vs. client-led recce trips

• The client’s 'why' – motivations for choosing a destination wedding

• Creating value through a seamless guest experience

• Navigating cultural sensitivities and managing client expectations

 

Research & Local Knowledge Acquisition

Becoming an Expert, Wherever the Destination

• Navigating local and international wedding exhibitions and virtual showcases

• Building trusted relationships with on-the-ground contacts and suppliers

• Effective research methods: venues, logistics, and service availability

• Assessing local infrastructure: from floral resources to AV and rentals

• Evaluating accessibility: flight paths, transfers, and accommodation options

• Understanding local customs, holidays, and religious observances

• Ensuring ceremony and guest attire are culturally and contextually appropriate

 

Practicalities, Legalities & Essential Services

The Non-Negotiables of Professional Planning

• Partnering with travel professionals and agents

• Navigating legal requirements and documentation, including statutory declarations

• Selecting celebrants, translators, printers, calligraphers and more

• International haulage: moving people, props, and products

• Managing supplier communications and timelines

• Creating detailed travel manifests and logistics plans

• Quality control: dimensions, specifications, interpretation of briefs

• Planning post-wedding experiences, including honeymoons

 

Mastering the Destination Wedding Planning Process

Planning, Communicating and Delivering From Afar

• Visualising the wedding: moodboards, storyboarding and 3D renders

• Choosing between local and travelling vendors

• Remote planning: communication tools and collaboration strategies

• Solving distance-related challenges with foresight and adaptability

• The anatomy of a destination wedding: events, extras, and experiences

• Working with condensed timelines: stationery, RSVPs, and guest communications

• Preparing guests: travel guidance, attire, cultural etiquette, safety, and behaviour

 

Inspiration, Design & Creativity

Curating Unforgettable Experiences

• Real-world case studies and success stories

• Developing themes and aesthetics aligned with location and client vision

• Understanding global trends and cultural influences on design and ceremony

• Balancing innovation with tradition

 

Marketing Your Expertise Globally

Raising Your Profile in a Competitive Market

• Leveraging media features and partnerships to elevate your brand

• Crafting a targeted social media strategy for global reach

• Identifying your ideal marketing channels

• Building an international network of suppliers, venues, and collaborators

Your Online MasterClass in Destination Wedding Planning Course, taught in our virtual classroom includes:

 

• Comprehensive, interactive LIVE online classes
   
• Expert tution from industry experts
   
• Digital copies of the course materials
   
• MasterClass in Destination Wedding Planning awarded by The Event School London (awarded based on 100% attendance) 

In order to undertake your online classes you will need:

• A PC, laptop or tablet device with a webcam and reliable internet 
   
• A quiet space away from noise where you can participate in your online classes without distractions 
   
• You will be required to have your webcam on during your online classes as certification requires attendance and participation
   
• Certification requires a minimum of 75% attendance of your online classes. i.e. a minimum of 6 out of 8 classes. 

Siobhan Craven-Robins - London’s Premier Wedding Planner

 

Back in 1995, Siobhan recognised a gap in the market for designated co-ordinators to help couples through the wedding planning process saving them time, money and disappointment. Siobhan is acknowledged in the industry as the UK’s first Wedding Planner.

 

Siobhan is now established as one of the UK’s leading wedding co-ordinators. Her beautiful weddings have featured in Hello, OK! and many bridal magazines in various countries around the world. Her famous clients include Joan Collins, Barbara Windsor, Greg Kinnear, Sacha Mascolo-Tarbuck, Des O’Connor and Ronni Ancona.

 

She was GMTV’s resident wedding expert and featured on the show for the Interactive wedding (2002-2006) where she designed various aspects of a wedding for the viewers to vote on.

 

Siobhan writes for various wedding magazines and is frequently requested as a speaker at business seminars and wedding shows. She is also frequently hired as a consultant for wedding related TV and radio shows, new venues and other suppliers within the wedding industry.

 

In 2005 she launched her DVD, ‘From This Day Forward’, a guide to planning the perfect wedding.

 

In 2013, with two of her industry colleagues, she founded National Association of Wedding Professionals; an association promoting professionalism and integrity within the UK Wedding Industry. The association has gone from strength to strength, boasting a high calibre membership and starting to be regarded as a benchmark for professionalism within the UK industry.

 

Siobhan now spends some of her time guest lecturing to Event Course/Degree students at various colleges and universities in London.

 

Siobhan is renowned for her imaginative flair; no two weddings are ever the same. Her goal is to achieve a wedding that is truly representative of the couple involved. A wedding that is individual to them - and one that guests enjoy and appreciate.

 

More about Siobhan

Join us for an intensive, comprehensive and exclusive, premium online learning experience.

 

Our Online MasterClass Courses are:

 

• Live Classes...Not Pre-Recorded ​

• Taught by Industry Specialists...Not Self-Taught

• The Same Teachers as London courses

• The Same Content as London courses

 

With our live classes, delivered through video-conferencing in our virtual classrroms, connect and interact with your course trainer and participants from all around the globe, creating a vibrant and dynamic learning community.

 

No matter where you are, we hope you'll find our online courses an opportunity to develop your skills through live, real-time interaction with professional, industry experienced trainers from The Event School London. 

 

​Whether you are looking for career change, or want to improve your prospects with new skills, our online courses provide the opportunity to work with our experienced trainers who can guide and advise you on achieving your professional goals.

The following entry requirements apply:

• Minimum age:18
• Competent English language skills (comprehension and spoken)
• Existing wedding or event planning experience or wedding/event industry professional