Students studying on our MasterClass in Charity and Fundraising Event Management in London will benefit from the following:

 

• Face-to-face learning provision offers the opportunity to receive information, motivation, timely feedback, mentoring and coaching from the course Facilitator.
   
• Expert tuition from charity and fundraising specialists
   
• Small groups with strictly limited numbers provide an exclusive and unique, premium learning experience
   
• Enjoy learning from interactions with other participants who bring different perspectives and experiences to the classroom sessions.
   
• You'll be gaining experience in one of the world's most famous cities with London renowned for staging world leading events.

During your MasterClass in Charity and Fundraising Event Management in London  you will study the following topics:

 

Day 1

Introduction to Charity and Fundraising

· Overview of the charity sector

· Importance of fundraising

· Types of fundraising events

Event Planning

· Setting objectives and goals

· Identifying target audience

· Selecting the right type of event

· Budget planning and management

· Suppliers, vendors and contracting Services

· Venue sourcing, selection and set-up

· Developing planning timelines, event itineraries and checklists

· Sustainability planning

Marketing and Promotion

· Developing a marketing strategy

· Utilising social media and digital platforms

· Branding and messaging

· Ticketing and Sales

Interactive Workshop

· Activity: Brainstorming and planning a mock fundraising event



Day 2:
 

Legal and Ethical Considerations

· Understanding legal requirements

· Ethical considerations in fundraising

· Transparency and accountability

Sponsorships, Donors and Partnerships

· Approaching and securing sponsors and donors

· Building partnerships with businesses and other organisations

· Cultivating long-term relationships

 

Event Health, Safety, Security and Risk Management

· Health and safety considerations

· Security considerations

· Risk assessments

· Contingency planning
 

Event Management: On-the-Day
 

· Managing the Day-of-Event itinerary

· Handling registrations and donations

· Managing VIPs, speakers, entertainment and performers

· Crisis management and trouble shooting

 

Volunteer Management

· Recruiting and sourcing event volunteers

· Managing and motivating event volunteers

Post-Event Activities

· Evaluating success and gathering feedback

· Post-event communication with donors and participants

· Reporting and impact assessment

Your MasterClass in Charity and Fundraising Event Management in London fees include:

 

• Comprehensive, interactive in-person tuition
   
• Expert tution from industry experts
   
• Digital copies of the course materials
   
• MasterClass in Charity and Fundraising Event Management awarded by The Event School London (awarded based on attendance and participation) 

The following entry requirements apply:

 

• Minimum age: 18
• Competent English language skills (comprehension and spoken)

We host our courses in Venues on the ExCeL London campus.

 

We utilise the well-appointed conference and meeting facilities at ExCeL's training & meeting centre or within the on-campus hotels, all within minutes of the main ExCeL Exhibition & Convention Centre, Royal Victoria Dock, London E16 1XL. 

 

Closest station: Custom House for ExCeL (DLR or Elizabeth Line)

 

For example, venues can include CentrEd at ExCeL, Novotel London ExCeL, Good Hotel or Aloft ExCeL London. Specific venue details are provided with your course joining instructions. 

 

The ExCeL London campus offers a unique event destination with on-site international hotels, restaurants, cafes and bars and dock-side water sports as well as the ExCeL London premier exhibition and convention centre. 

 

Visit ExCeL London

If you require accommodation during your course, we highly recommend staying in one of the on-campus hotels for convenience and easy access to your daily classes.

 

The ExCeL campus where our courses are held, offers a range of convenient accommodation options to suit your budget.

 

Within easy walking distance, you'll find hotels on, and next to the ExCeL site that include: Novotel, Crowne Plaza, IBIS, Doubletree by Hilton, Aloft Hotel, Good Hotel, Sunborn Yacht Hotel, Premier Inn, Holiday Inn Express, Travelodge, The Moxy and more.

 

Click here to find hotels on or near the ExCeL London campus

 

NB. Accommodation is not included in the course fees and must be booked separately.