Students studying this Online  Course will benefit from the following:

• Live Classes provide the ideal opportunity for interaction with your Facilitator
   
• Small groups with strictly limited numbers provide an exclusive, premium online learning experience
   
• Enjoy learning from interactions with your fellow students who bring different perspectives and experiences to the online classroom sessions.

During your Online Major Sports Event Management MasterClass Course you will study the following topics:

Nature of Major Sporting Events

• the importance of cultural awareness for international sports event management
• global sports event trends
• working with major and international sports organisations and associations
• contemporary issues that affect major sports events e.g. political, economic, cultural
   

Forming a delivery vehicle & programme management

• Creating a Governance structure (Functional Areas required)
• Managing key stakeholders (Funders, Government, Local Authorities, sponsors etc.)
• Choosing locations and developing suitable venues (choosing new build or existing)
• Programme Management (setting out key planning milestones)
   

Building a workforce

• Paid staff
• Suppliers (sourcing & managing)
• Volunteers (sourcing and managing)
   

Commercial Opportunities

• Sponsorship rights/packages / Broadcast rights
• Ticket sales
• Merchandising
• F&B.
   

Brand & the Spectator Experience

• The importance of brand – creating a story/message/theme
• Spectator experience and managing fans expectations and behaviours
   

Operations 

• signage - getting it right
• health and safety
• risk management
• transport 
• crowd management 
• working with outside stakeholders i.e. police, local authorities
• environmental issues
• technology

Getting involved!

• working the global sports event circuit
• other opportunities in the major sporting event industry

In order to undertake your online classes you will need:

• A PC, laptop or tablet device with a webcam and reliable internet 
   
• A quiet space away from noise where you can participate in your online classes without distractions 
   
• You will be required to have your webcam on during your online classes as certification requires attendance and participation
   
• Certification requires 100% attendance of your online classes

Once you book your course place, you'll receive course enrolment confirmation within 48 hours. 

 

Then, prior to each session, your course trainer will email you a link to join your online classes. You'll need to download a small piece of software before you're first class - so it's a good idea to get ready approx 15 minutes before the first class start time. 

 

At the beginning of the first class, your trainer will explain to you how the functions of your online learning platform work and what to expect from your online classes.

The following entry requirements apply:

• Minimum age: 18
• Competent English language skills (comprehension and spoken)
• Existing general event planning experience